Salesforce Devops 2021 News Roundup

Salesforce Devops 2021 Retrospective Series

It’s been a busy year for Salesforce devops! I started covering the news on March 17, 2021. For our Salesforce Devops 2021 retrospective series, let’s look at the Industry News articles that clearly demonstrates an industry on the move.

Table Of Contents

Salesforce Devops 2021 Retrospective Series
Spring 2021
Summer 2021
Fall 2021

Spring 2021

Copado Acquires New Context for DevSecOps
March 17, 2021

“It didn’t take long for Copado to spend some of its recent $96M series B investment. Let us see if this product and services acquisition spree by Copado pays off by strengthening their leadership position on Salesforce Devops.”
AutoRABIT Acquires Salesforce Devops Security Tool Maker CodeScan
March 25, 2021

“I am fascinated that Mr. Datla highlights the SolarWinds hack as a red-alert for the devops world. I can’t help but think that this acquisition flurry will continue in 2021 as the leading devops platform vendors scramble to add DevSecOps as a feature.”
Metazoa Announces Free Application Management Lifecycle Tool Named Cascade
March 25, 2021

“Salesforce devops is a tsunami of activity right now. The vendors are scrambling to meet the demand, buyers are feeling the pressure to make a decision, and investors are on the sidelines ready to fund the next devops founder.”
Tech Mahindra Acquires Devops Service Provider DigitalOnUs for $120 million
April 19, 2021

“Just like how Tech Mahindra acquired DigitalOnUs, we should expect other global organizations to acquire smaller consultancies who specialize in Salesforce devops throughout 2021 and into 2022.”
Copado Goes Big with Multi-Cloud in Summer 21 Release
June 15, 2021

“Salesforce’s growth as a digital transformation leader drives the success of companies like Copado, who now boasts having over 823 enterprise customers. With this new release announcement, Copado has translated this success into positioning itself as a multi-cloud devops platform, who still offers many Salesforce-specific enterprise application development management tools. Equipped with its new scripting tool, Copado Functions, the company has just expanded their total addressable market (TAM) by a significant multiple.”
Folsum Improves Salesforce Release Management with Summer 21 Release
June 17, 2021

“Today’s Flosum announcements indicates the company is steadily improving their product offering, often guided by customer feedback. The vendor continues to be customer-centric, and very Salesforce-specific.”

Summer 2021

Opsera Announces Low-Code Salesforce Devops Pipeline Service
June 22, 2021

“One way to think about Opsera is that they want to be the ‘Zapier of devops.’ Opsera does for people involved in devops what Zapier did for people involved in data integration, which is to use a drag-and-drop graphical user interface which makes it easier for regular businesspeople to accomplish tasks that involve multiple systems connected by the Internet.”
TrailheaDX Showcases New Salesforce App Production Advances for 2021
June 23, 2021

“… TrailheaDX offered new app production tools and strategies for developers, administrators, architects, partners, and IT leaders. Announcements included details on upcoming app products, including DevOps Center, Salesforce Functions, and the unified CLI. The company steered attention to advances in its low-code development tools, which it says is in high demand among customers to meet the demands of digital transformation projects.”
Copado Adds Multi-Cloud Testing with Qentinel Acquisition
June 29, 2021

“As most new markets emerge, they go through a period of frenetic activity just like what we are experiencing in Salesforce devops. But, instead of things turning into a happy, cooperative ecosystem, the competitive landscape becomes bloodier with ruthless competition, acquisitions, and investor power plays ruling the day.”
Datadog Improves Salesforce Security with New Integration
July 2, 2021

“The new Datadog Salesforce integration is welcome news for any large platform owner. With access to a cloud native tool that makes better sense of Salesforce security data some chief information security officers will sleep a little better at night.”
Opsera Secures Salesforce Devops Pipelines with HashiCorp Integration
August 25, 2021

“To fill in this empty space in Salesforce software supply chain security, IT leaders should ask more about secret management and API security when delivering new enterprise apps. Devops program managers should also add external credential management to their cybersecurity checklists. With this announcement, Opsera now addresses these common cybersecurity flaws in Salesforce devops pipelines with their new HashiCorp Vault integration.”
OwnBackup Cybersecurity Offerings Beefed Up with RevCult Acquisition
September 2, 2021

“A dirty little secret in Salesforce security is that the platform requires extensive checking and work to ensure that business-level security policies are properly enforced. The work explodes when there are different combinations of profiles and permission sets used in a Salesforce org. In fact, without tools like RevCult’s Cloud Security Cockpit, it is almost guaranteed that glaring data access security holes will be present in the average Salesforce org.”

Fall 2021

Salesforce Backup and Restore Debuts
September 22, 2021

“Why didn’t Salesforce just acquire OwnBackup? Good question. It could be the price. OwnBackup also seems to be on a mission to have an initial public offering (IPO). And, it is on its way to acquire a significant part of the ISV ecosystem. That would have given Salesforce indigestion with too many parts in the deal.”

Dreamforce 2021 Steps Forward
September 24, 2021

“Salesforce successfully pulled off Dreamforce 2021 this week in San Francisco. The event was limited to about 500 attendees, and it had a feel of a family reunion, where everyone can’t wait to hear what Uncle Marc has to say. The family feel is genuine at Dreamforce, and Salesforce CEO and co-founder Marc Benioff was back leading his Trailblazer army forward for good. However, it turns out most of the event’s specifics focused on Slack and other new items. The conference failed to add any sense of coherence to the existing Salesforce application delivery strategy. But Salesforce still took a strong step forward into the future of building business communities in the pandemic era with Dreamforce 2021.”